My old buddy Henry Copeland, CEO of the weblog ad network BlogAds, fielded a survey of blog readers. He has some 50+ blogs post a link to the survey and more than 17,000 blog readers filled it out. I’m disappointed and a bit annoyed that he didn’t take me up on my offer to help him design and implement this survey, which we discussed a few weeks ago, but the results are still interesting (but Henry, how much more interesting they could have been if I had help! 😉
Highlights include:
- Average age: 39*
- Percent of all respondents who are male: 79%
- Average household income: $98,000*
- Average number of blogs respondents read daily: 8*
- Percent of blog readers who do NOT write blogs: 79%
- Percent who have clicked on an ad on a blog: 67%
* Noted responses are my analysis of BlogAds’s data, which BlogAds reports differently.
BlogAds: Blog Readers Survey
No comments for BlogAds: Blog Readers Survey
No comments yet.
Sorry, the comment form is closed at this time.