According to the press release:
Mokena, IL Penn Media announced today that it will publish fifty of its flagship owned and operated e-zines as Blogs, positioning them as one of the largest publishers of consumer trade blogs. It has contracted with Pheedo, Inc. to guide them through the evolution and provide RSS and Weblog advertising services.
I think this is the future of all online publications. Effectively, you create a working archive of everything you publish.
Comment by Jim Kukral — February 15, 2005 @ 8:54 pm