2005 July : Business Blog Consulting

Politics and Political Blogs

Posted by: Stephan Spencer of Stephan Spencer's Scatterings on 01/1/05

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Whatever your political persuasion — right, left, or center — the blogosphere is a great place for bloggers to share their political views and make plenty of friends and enemies. We try to follow the conservative, liberal, and everything in between of politics and political blogs/blogging — but only when it intersects with business blogging.

Have a read below of our latest entries on politics and political blogging…

Filed under: Politics : Permalink

Our favourite case study tells their side: Kryptonite speaks.

Posted by: Tris Hussey of A View from the Isle on 07/31/05

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Thanks to B.L. for this link to a good (not great, good) interview with the PR person from Kryptonite about that little PR problem they had (understatement of the year, I know)â€”Naked Conversations- Kryptonite Argues Its Case. The interview is just good and not great, because I was expecting (hoping for) a little more (okay a lot) transparency from Kryptonite spokeswoman. I still have to wonder how they didn’t know about being able to pick these super-locks with a freakin’ Bic pen. That being said, she did admit that they blew it. They don’t, and rightly so, feel a blog would’ve solved the problem. It would’ve helped for sure. What they are doing now is monitoring the Blogosphere more closely. That’s a good thing. Proves my earlier point … you have to keep close tabs on the Blogosphere. Watch your brand and your people. I think now that Kryptonite has come out publicly and said thisâ€”the Blogosphere’s favourite case study and whipping boyâ€”other companies should start to take noticed.

Technorati Tags : Kryptonite, Naked+Conversations, Red+Couch

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Filed under: Articles About Biz Blogging,Big Shots,Blog 'Industry' Stuff : Permalink

Reviving BusinessBlogConsulting.com

Posted by: Rick E. Bruner of ExecutiveSummary.com on 07/31/05

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tA couple of months ago, I announced "my semi-retirement from this blog." Some took that as my "retirement from blogging" (what are Bruner Blog and Executive Summary, chopped liver?)

But it turns out, it hasn’t stuck anyway: I’m back. I got a number of kind emails and comments giving me the sense that this site was perhaps more popular than I thought. Then Paul Chaney of Radiant Marketing proposed I turn the site into a big group blog on the topic of business blogs and related issues. Sounded good to me, so the following folks have all just been deputized to blog here:

La Shawn Barber of The Language Artist
Toby Bloomberg of Diva Marketing
Bob Bly of Bly Blog
Steve Broback of Avondale Media
Rich Brooks of Flyte
DL Byron of Textura Design
Paul Chaney of Radiant Marketing
Henry Copeland of BlogAds
Jill Fallon of Estate Vaults
Josh Hallett of Hyku
Kevin Holland of Air Conditioning Contractors of America
Wayne Hurlbert of Blog Business World
Tris Hussey of Larix Consulting
John Jantsch of Duct Tape Marketing
BL Ochman of What’s Next Online
Michele Miller of Wonder Branding
Lee Odden of Top Rank Results
Steve Rubel of Micro Persuasion
Todd Sattersten of A Penny For…
Stephan Spencer of Netconcepts
Dave Taylor of Intuitive Life for Business

James Turner of One by One Media

Dana VanDen Heuvel of BlogSavant
Des Walsh of Thinking Home Business
Debbie Weil of WordBiz and BlogWrite

Andy Wibbels of Easy Bake Weblogs

Jeremy Wright of Ensight

Stay on-topic: the role of blogs in business communications and marketing
First and foremost, I see the value of this site being a directory for news and advice on business blogging. Please help the site stay on top of relevant articles in the mainstream press or greater blogsophere. Working as a large group we should have no excuse to miss anything.
Long-winded treatises on business philosphy, not so much.
Profiling good (or particularly bad) examples of business blogs is another focus. But there are a lot business blogs out there now. We don’t need to catalog every one, just the particularly noteworthy ones
No blatant self-promotion
Use the "extended body" field for longer posts. Keep the homepage scannable.
Use the categories
Blog for good, not for evil

Well, it will be interesting to see how this phase of BusinessBlogConsulting pans out.

poin

Filed under: Administrative Posts : Permalink

About This Site:

Business Blog Consulting is a site devoted to demonstrating how effective weblogs can be for communicating with customers and marketing to new customer prospects. You will find here lots of examples of business and corporate blogs, as well as resources to help you learn more about the topic.

Looking for a company that offers consulting on corporate and business blogging, including design, development and strategy? Consider Netconcepts.

Other stuff? Email us.

Site Contributors:

Chris Baggott of Compendium

Erin Blaskie of BSETC

Toby Bloomberg of Diva Marketing

Andy Bourland of Bourland.com

Rich Brooks of Flyte

Paul Chaney of Blogging Systems Group

Krishna De of Oneocean Ltd.

Sally Falkow of Expansion Plus

Bill Flitter of Pheedo

Josh Hallett of Hyku