Clever article by Susan Kuchinskas for InternetNews.com, Entering the Corposphere, gives a good overview of today’s sessions at the Blog Business Summit. Some excerpts:
“… corporate communications pros and public relations account execs gathered to grok the rules of engagement with the blogosphere.”
and
“Blogger relations can be more critical than public relations, according to Robert Scoble, Microsoft’s chief blogger.”
and
“(DL Byron) turns off comments on his (Clip-n-Seal) blog and advises clients to do likewise,
to avoid having yucky stuff like porn spam showing up under the brand.”
Blogosphere to the Corposphere
Debbie posted a few good quotes from this InternetNews.com article
Trackback by Qumana Blog — August 19, 2005 @ 9:41 am