November 15, 2024

BBS05: “It’s an open, trackable conversation”

Posted by: of BlogWrite for CEOs on 08/18/05

Bob Wyman, CTO of PubSub, is trying to explain to the audience what the point is of blog search tools like PubSub, BlogPulse and Technorati. I like the way he puts it: “For the first time you have an open, trackable conversation.” In other words the babble of the blogosphere can be analyzed. If you (a company) listen carefully, you will learn what people are talking about, what they’re interested in and what they want to hear about. And then YOU will know what to write about, rather than issuing a press release once a month because you think you should.

Interesting… but I fear there’s too much inside baseball talk this morning. If I were an attendee just getting on the blogging boat, I’d be a bit lost already. Hope the panels coming up are more mindful of those who don’t consume Jeff Jarvis with their morning coffee.

1 comment for BBS05: “It’s an open, trackable conversation”

  1. Immerse Yourself with the Big Boys

    Debbie just posted over on the Business Blog Consulting site that she thinks that newbies to blogging will be lost listening to descriptions of uses for PubSub, Feedster, et al. Nope. Best way to learn is by immersion. An intelligent attendee will a…

    Trackback by Aaron B. Hockley's DroppedPackets — August 18, 2005 @ 10:32 am


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