TechCrunch has posted an excellent list of the "Top Ten Things You Can Do To Get Blogged" giving guidelines on how to get coverage on their blog. I think it’s usefulness extends beyond that though.
Build a kick ass company
Approach Bloggers Directly
Be Persistent
Start a Blog
Be humble
Be confident
Be descriptive
Tell a Story
Don’t hide information
Don’t be a Jerk
This a great list for PR professionals as well as marketers reaching out to blogs. In fact, it provides some compelling reasons why people in public relations doing the pithcing should have their own blog.
For bloggers that have problems with an abundance of crappy pitching by PR firms, why not publish a guideline like TechCrunch has? It could lead to a more productive interaction for both the blogger and the person making the request.
Tips on how to get blogged
TechCrunch have a list of the Top Ten Things You Can Do To Get Blogged.
I especially liked these three (although all of them are worthy):
2. Approach Bloggers Directly.
3. Be Persistent. Don’t be defensive when you are asked hard questions.
4. Sta…
Trackback by ben.hamilton.id.au — September 14, 2005 @ 6:30 pm
Blogs and Public Relations
Pitching bloggers and journalists directly is often times hit or miss unless you have a long term relationship. Even so, here are some good guidelines for pitching blogs to follow.
Trackback by Online Marketing Blog — October 3, 2005 @ 7:58 am
Blogs and Public Relations
Pitching bloggers and journalists directly is often times hit or miss unless you have a long term relationship. Even so, here are some good guidelines for pitching blogs to follow.
Trackback by Online Marketing Blog — October 3, 2005 @ 7:58 am