From the press release: "washingtonpost.com today announced that it has partnered with blog search company Technorati to offer its readers the opportunity to view comments and opinions about washingtonpost.com articles and editorials from around the blogosphere." Very cool. More on MarketingVox.
Washington Post Partners With Technorati to Deliver Blog Links for Readers
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Goal of media co’s should be content that generates community
Technorati signed a deal with WashingtonPost.com to have links running out from individual Post articles to blogger commentary about that article, as aggregated by Technorati. They announced the same deal with Newsweek and a couple others several weeks…
Trackback by BuzzMetrics Mouthpiece — September 5, 2005 @ 2:10 pm