Although I’m not much of a yachtsman myself, living on the coast of Maine I have a lot of friends who own boats, and I’ve learned a lot through osmosis.
One thing I’ve learned is that they can’t get enough of pictures of boats; they refer to it as “boat porn.” It takes an especially tight hold of them when they’re ready to buy their next boat.
Which is why I think it’s such a great idea that Sabre Yachts, (a client of mine,) is telling the story of the construction of a yacht in the Sabre Yachts Blog.
Bentley Collins, their resident blogger, has been taking photos from the factory floor and telling the story of one Sabreline 34 Hard Top Express. (Unlike humans, boat builders usually know the type of boat beforehand.) It’s only two posts in, but Bentley says he’ll blog this until the boat leaves the factory. (Maybe we can then track the boat to its eventual owner and convince him/her to continue blogging!)
Having taken a factory tour, I have to say it’s quite a cool adventure.
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