A bit of ripe linkbait has been launched by Text Link Ads in the form of a “Blog Juice Calculator“. The tool takes into account 4 metrics when calculating a blog’s popularity: RSS subscribers (Bloglines only), Alexa traffic ranking, Technorati rank, and incoming links
Here’s how the BBC group fared:
http://bloombergmarketing.blogs.com/ 6.3
http://www.bourland.com/ 1.3
http://www.flyteblog.com/ 3.8
http://radiantmarketinggroup.com/ 0.9
http://falkow.blogsite.com/ 2.4
http://www.businessblogconsulting.com 6.1
http://www.pheedo.info/ 3.1
http://hyku.com/ 2.1
http://blog.larixconsulting.com/blog 2.8
http://www.toprankblog.com 7.1
http://www.stephanspencer.com/ 5.8
http://www.intuitive.com/blog/ 6.6
http://www.onebyonemedia.com/ 2.4
http://www.danavan.net/weblog/ 4.3
http://www.thinkinghomebusiness.com/blog 3.1
http://www.debbieweil.com/ 3.2
http://wordbiz.com/.05
http://blogwrite.blogs.com/ 1.6
http://ensight.org/ 4.1
Is a tool like this useful? Even though mine did well, I’m not sure yet. I was expecting higher scores for BBC contributors all around. TLA uses this kind of data to determine how much a link is worth on a web site or blog, so I guess in some ways it might be. I’m just not 100% convinved yet.
Cool, eh? Of course if you punch in my URL in without the /blog … I get a respectable 5.2 ;-).
Comment by Tris Hussey — October 12, 2006 @ 11:40 pm
It really isn’t very useful and it’s worth pointing out that the main reason that TLA built this calculator was so it could use it as the basis of their upcoming ReviewMe paid blog post system.
There’s a fundamental flaw in all of this anyway: it’s built upon the assumption that the most influential blog has the most readers and/or the greatest number of other bloggers linking to it. But is that really true? Hmmm…..
Comment by Dave Taylor — October 12, 2006 @ 11:59 pm
Dave I agree with you on the influence part and raising an eyebrow about TLA’s motivations, but it could be used as a benchmark of sorts.
Of course none of the measures move very fast, which lessens the value.
Comment by Tris Hussey — October 13, 2006 @ 12:37 am
There’s no doubt the TLA Blog Juice tool a promotional tool and also that it is borrowing some ideas from the SEOMoz Page Strenth tool: http://www.seomoz.org/tools/page-strength.php
Try that tool and see how you do.
Comment by Lee Odden — October 13, 2006 @ 4:48 am
My blog is juice free, I found it to be more organic.
Comment by Jim Turner — October 13, 2006 @ 10:10 am
Like Tris, I get a somewhat better number with http://www.thinkinghomebusiness.com, i.e. without the /blog on my url, but the SEOMoz tool is more kind again, so of course I prefer it. Thanks Lee! 🙂
Comment by Des Walsh — October 20, 2006 @ 2:10 am
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