I’ve only recently started to get to know Jeremiah Owyang and his blog, something to do with the fact that he works at PodTech and I’ve just started blogging there. Regardless Jeremiah has posted 10 (and I’d say killer) strategies for social media for the Fortune 1000 set.
1) Social Media is about people.
2) Communities are the goal, conversations are the verb.
3) Let go to gain more.
4) Measurement will be important.
5) Organize internally.
6) Risk of the unknown.
7) Social Media goes deep in the organization.
8) Social Media goes wide in the organization.
9) Social Media spans time.
10) Social Media is not magic nor voodoo.
These are basic, simple and, I think, pragmatic. Paul has a good series of e-mails going on this (B .L. Ochman and Toby Bloomberg … and dern I owe him an e-mail) on this very topic.
I expect to see a lot more of this in 2007.
Tags: social media, social media strategies, social media consulting
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Thanks, I enjoy working with you too. I’m open to other suggestions from you or others…we shouldn’t simply limit the list to 10!
Comment by Jeremiah Owyang — December 18, 2006 @ 9:44 pm
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