Jennifer Rice
Jennifer Rice, who runs Mantra Branding, has been blogging here about branding since December 2003. She writes me by email:
I recently got a project from a Fortune 50 company from my blog… it’s the best thing I’ve ever done for my consulting business!
Hell-yeah! If ever there was a reason to blog, for consultants, anyway, there it is.
One gripe — a nit I have with lots of business blogs — while she links to her business site from her blog, I don’t see a link from the business to to the blog. How are your customers going to know you blog if you don’t point it out? Hopefully just a temporary oversight and not an indication that bloggers don’t think that blogging is “professional” enough to link to.
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