November 23, 2024

John Battelle: Googler Blogs, Then UnBlogs

Posted by: of ExecutiveSummary.com on 01/27/05
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Yet another great object lesson in the dangers of business blog, or "When Bloggers Attack." John Battelle tells the story of a blogger at Google writing some things he shouldn’t have (like how drunk his sales collegues got at a sales conference, various business secrets, etc.) and then editing the posts on the advice of management, but not before they were achived forever on Yahoo, which Battelle helpfully points out. Best part: one of the offending posts was deliciously titled " first day on the job, first post on the blog." A more recent post entitled "end of an exciting day" writes:

i suppose the biggest lesson was how fast information travels nowadays. …

the
second lesson was that in today’s blogosphere, speculation runs
rampant. i suppose i should’ve anticipated this one as well, but i
hadn’t learned the previous lesson yet, so i didn’t really think too
many people other than my friends would be reading this thing. oops!

D’oh!

UPDATE:

Not suprisingly, this blogger is no longer employed by Google.

John Battelle: Googler Blogs, Then UnBlogs

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