Whatever your political persuasion — right, left, or center — the blogosphere is a great place for bloggers to share their political views and make plenty of friends and enemies. We try to follow the conservative, liberal, and everything in between of politics and political blogs/blogging — but only when it intersects with business blogging.
Have a read below of our latest entries on politics and political blogging…
Nick Wreden writes this advice piece. In his lede, he notes that the American Marketing Association’s newsletter has a cover story about business blogs. I wish I could link to that, as I’m quoted in it, but, alas, it’s only for AMA members.
Meanwhile, Nick offers solid advice on the topic himself, including:
Along similar lines, check out Robert Scoble’s Corporate Weblog Manifesto.
MarketingProfs: 10 Rules for Corporate Blogs and Wikis
I’m delighted to see MarketingSherpa is reselling this report. I am its co-author and primary analyst, written originally for MarketingWonk, which did not do the greatest job of promoting the report. Leave it to MarketingSherpa, though, to market it right, as they are experts at report sales.
MarketingSherpa’s sales copy includes this:
Business Blogs sidesteps gee whiz hype to focus on practical realities. You’ll learn:
- How 45 companies in a wide array of industries (including both B-to-B and B-to-C) are using Blogs today for marketing, customer relationship building, PR, and corporate communications.
- Specific tactics to get readers for your Blog (with more than one million blogs out there, getting attention is your biggest challenge.) Includes 17-best online resources, and quick tips on syndication.
- How and where to advertise on third party Blogs if you want to take advantage of the Blog phenomenon without building your own. (Note: Response rates are currently more than double the average online ad click rate.)
- Basics on creating a Blog – including writing-style, best updating frequency, recommended technology, and legal advice. (Who owns copyright on comments visitors post to your Blog? Find out.)
The report costs $99 and is worth every penny, if I do say so myself!
MarketingSherpa: Business Blogs: How Successful Companies Get Real Results With Weblogs
20 solid pieces of advice about business blogging from Microsoft’s A-List in-house blogger, Robert Scoble. Here’s a taste of the top five:
Scobleizer: Corporate Weblog Manifesto
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Business Blog Consulting is a site devoted to demonstrating how effective weblogs can be for communicating with customers and marketing to new customer prospects. You will find here lots of examples of business and corporate blogs, as well as resources to help you learn more about the topic.
Looking for a company that offers consulting on corporate and business blogging, including design, development and strategy? Consider Netconcepts.
Other stuff? Email us.
Toby Bloomberg of Diva Marketing
Andy Bourland of Bourland.com
Rich Brooks of Flyte
Paul Chaney of Blogging Systems Group
Sally Falkow of Expansion Plus
Josh Hallett of Hyku
Tris Hussey of Larix Consulting
Lee Odden of TopRank
Stephan Spencer of Netconcepts
Dave Taylor of Intuitive Life for Business
Jim Turner of One by One Media
Dana VanDen Heuvel of BlogSavant
Des Walsh of Thinking Home Business
Debbie Weil of WordBiz and BlogWrite
Jeremy Wright of Ensight
Rick E. Bruner is co-author and principal analyst on this report
Our own contributor Jeremy Wright is the author of this book
"The Corporate Blogging Book: Absolutely Everything You Need to Know to Get It Right" with a foreword by GM's Bob Lutz..and the rest by Debbie Weil.
Produced by contributor to this site Debbie Weil. Rick E. Bruner is one of the featured experts in this report
This report is written by contributor to this site BL Ochman
I guess this was inevitable
